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Beyond the Numbers

🖐 Hey, Watch Lovers!

I know it's been a little while, but trust me—the wait was worth it! Bringing you a special edition filled with fascinating stories, iconic watches, and quirky details that'll make your next watch conversation unforgettable. As always, your support keeps me going, so share this newsletter with friends and fellow enthusiasts who appreciate timeless craftsmanship.

Now, let's dive in and explore the hidden world behind those legendary watch nicknames. Ever wondered why collectors are obsessed with "Pepsi" or "Batman"? It's time for a story!

Fatih

🕒 The Movement*

* The numbers above represent trends in the secondhand watch market. The "Price" column shows the average secondhand price for the top 30 watches—source: Watch Charts.

⏱️ First Tick

RACE AND SHINE

With two 2025 Mille Miglia editions, Chopard is ready for the iconic Italian endurance race.

COLOR ME

It's great to see Rado give the black ceramic Anatom a summery twist.

CLAY ON!

Seiko's affordable Presage gets a powdery "Unglazed Porcelain" dial with the beauty of Arita.

RETRO-NOME

Three models from Frederique Constant's biennial collection are celebrating the ongoing partnership with Austin-Healey.

⌚ Beyond the Dial

Inside Watchmaking’s Coolest Nicknames

In the world of watches, a reference number might tell you everything technical—but a nickname tells you the story. Ever wondered why some Rolexes sound like comic book heroes? Why is an Omega Speedmaster called a Moonwatch, or a Rolex GMT-Master II dubbed Batman?

Watch nicknames are collector-created shortcuts that add charm and personality to luxury timepieces. They transform sterile numbers into memorable legends. Rolex's "Hulk" Submariner captures its bold green charisma, while "Batman" highlights the sleek and mysterious black-and-blue bezel. Omega's "Moonwatch" earned its title from real space adventures with NASA's Apollo missions.

These playful, pop-culture-infused names make high-end watches accessible, memorable, and iconic. It's the language of enthusiasts, instantly bonding watch collectors and lovers.

The next time someone says "Pepsi," they're probably not thirsty—just showing off their wrist-bound legend.

🕰️ Back in Time

Ernest Hemingway didn't just master words—he cherished his watches with equal passion. While most knew him as a devoted Rolex man, he treasured one particular timepiece. On July 21, 1954, Ava Gardner gave Hemingway a vintage Hamilton watch engraved with "Happy Birthday Papa, from Ava, Madrid."

They had bonded deeply in Spain, navigating fame, love, and personal struggles. Hamilton was a rugged companion for Hemingway's adventurous and turbulent life. From Havana to fishing expeditions off Cuba, he wore this watch everywhere—a symbol of friendship, resilience, and life's limited hours.

As Hemingway himself once poignantly noted, “Time is the least thing we have.” And perhaps no object better represented his profound respect for time—and friendship—than Gardner’s enduring gift.

Take the bite out of rising vet costs with pet insurance

Veterinarians across the country have reported pressure from corporate managers to prioritize profit. This incentivized higher patient turnover, increased testing, and upselling services. Pet insurance could help you offset some of these rising costs, with some providing up to 90% reimbursement.

SEE OPTIONS

📖 Horolography

Nope, it’s not just a fancy way of saying chronograph. Chronometers are watches that have passed rigorous accuracy tests by COSC (Contrôle Officiel Suisse des Chronomètres). Think of it as the SATs for your watch—it certifies that your wrist companion keeps almost flawless time. You might never notice the difference, but hey, at least your watch passed a tougher test than most of us have.

⏰ The Final Tick

Did you enjoy this edition? We thrive on your feedback and support! Please help us grow by forwarding this newsletter to fellow watch enthusiasts or sharing your favorite story on social media. Every share, click, and new subscriber helps us keep our passion alive. Let's build this amazing community together!

With time and thanks,

Fatih Taskiran
Founder & Chief Daydreamer at The Core